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Ozamiz City- To help boost sales and product awareness, Otop Hub Ozamiz through its operator Johann Dagandara and Department of Trade and Industry Misamis Occidental lead by Provincial Director Jane Marie L. Tabucan launches OTOP SHOPPING. The online LIVE Selling session is hosted by Cielo Cervantes-Revelo, a KMME graduate and owner of Senina Fashion, Andy Wong, an Ozamiz-based Vlogger and Influencer and Jeffklein Glodove, Otop Philippines Hub Misamis Occidental General Manager and MODA Designer.

OTOP Shopping was filmed onsite at the OTOP Hub on Wheels at “Kapitolyo – Misamis Occidental” in Tangub City. Kapitolyo is the Provincial Booth at the Christmas Village in Tangub City through the leadership of Mayor Jennifer Tan and was provided for by Governor Phillip D. Tan to feature all the products of Misamis Occidental in partnership with the Provincial Tourism Office headed by Moriele Q. Cañete, Provincial Tourism Coordinator.

“OTOP Shopping will be an additional medium for our MSMEs to carry on with their production whilst we at Otop Hub shall focus on online and offline marketing of their products”, Jeffklein Glodove, Otop Hub General Manager. He also added that this will also be a potent medium to encourage local MSMEs to have their products assess and developed through the Otop Next Gen Program of the Department of Trade and Industry.

Over 60 products that were processed and developed from Misamis Occidental are featured for this project. Asked how MSMEs can participate for OTOP NEXT GEN, Jeffklein Glodove stressed out that product development through Assessment, Consultation and Triage (ACT Session) is the key to having their products part of the project. This means that all products whether food or non-food should undergo assessment before it becomes market ready.

Shoppers from OTOP Shopping can purchase through the hotline real time or though the website, and social media platforms like Facebook and on Instagram @otophubozamiz.

OTOP Shopping will be premiered on January 27, 2020 at 1PM at the Otop Philippines Hub Misamis Occidental Page on Facebook and with a simultaneous broadcast on local TV channels in Ozamiz City, Oroquieta and Tangub City.

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